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First “Brand We-media Planning System” in China,
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Nanjing Zimei Man Enterprise Management Consulting Co., Ltd. was established in 2000, its predecessor is Nanjing Zimei Tang Women's Health Service Chain. In order to establish a distinctive and cordial brand image and enhance brand value in an all-round way, the company has formulated a long-term development plan for providing systematic professional services for female nursing. In 2012, it planned a comprehensive brand upgrade for Zimeitang Hall. Its brand development mission is to "let all Oriental women be healthy, happy and young forever", which is renamed "Zimeitang people".
In order to meet the new professional and individualized needs of modern women for maintenance and nursing, Zimei Man has exclusively implemented the brand management mode of Online To Offline + Club, and carried out brand marketing with the compound Online + offline dual-track system, so that women of different needs and ages can receive timely health consultation and nursing, and truly achieve the "customer first" quality. Brand service has formed a professional attitude in the mind of Zimei people to pay attention to women's healthy life.
